Start with geometric construction

Diebec makes steel rule cutting dies, counterplates, and stripping tools for folding carton and corrugated manufacturers from Pointe-Claire, Quebec. The logo had to read on tooling labels, packaging, and digital use. We started with geometric construction: measurable shapes first, then depth through controlled negative space and craft.

From construction to approved logo

Shape definition, depth experiments, and shading with the company name led to the approved silhouette. Logo-with-name variations on light and dark backgrounds tested contrast before final submission. Wireframe refinements on the cutting edge closed the gap between presentation and production-ready artwork.

Construction and depth

From geometric construction through depth experiments to the approved mark.

• Diebec mark exploration: Geometric construction: Geometric construction
• Diebec mark exploration: Shape definition: Shape definition
• Diebec mark exploration: Creating depth: Creating depth
• Diebec mark exploration: Shading with company name: Shading with company name
• Diebec mark exploration: Designer's suggested logotype: Designer's suggested logotype
• Diebec mark exploration: Wireframe visual: Wireframe visual
• Diebec mark exploration: Submitted changes: cutting edge: Submitted changes: cutting edge

Logo on tooling labels and packaging

The approved logo balances industrial weight with a clean silhouette. Reusable variations cover tooling labels, packaging, and partner materials across product lines. The mark holds at small sizes while keeping weight across applications.

Final mark

Approved mark for tooling, packaging, and digital use.

• Diebec approved final logo mark for tooling and packaging: Primary mark